Were you thinking about getting LifeLock to prevent identity theft? You may want to rethink that stategy.
Apparently, when you publish your Social Security number prominently
on your website and billboards, people take it as an invitation to steal
your identity.
LifeLock CEO Todd Davis, whose number is displayed in the company’s
ubiquitous advertisements, has by now learned that lesson. He’s been a victim of identity theft at least 13 times, according to the Phoenix New Times.
Original Wired.com article.
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